Octone Ink

Octone Ink is a tattoo-ink brand inspired by the purity and protective nature of octopus ink—built for artists who value safety and sustainability. I led the identity from sketchbook to system: dozens of thumbnail studies and form explorations, narrowed through iterative rounds before finalizing in Illustrator. The mark is engineered with the golden ratio—an abstract octopus constructed from golden circles—to achieve balanced geometry and instant recognizability. A clean wordmark, ratio-driven spacing, and an eco-leaning palette extend seamlessly across labels, web, and merch. The result is a production-ready identity that communicates “Unleashing nature’s purest ink” with precision, craft, and credibility. Recognition: Published in The Monmouth Review 2024